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At BackPainHelp, we aim to create products that are designed not only to be functionally best in class but also look fantastic.

BackPainHelp brings together expertise of London Spine Clinic (on Harley Street) and the award winning product design team at Seymourpowell.

Together we create fantastic innovative products that help reduce back pain and improve posture…

Nobody else was taking leadership in the back care arena, so the group brought in design and innovation experts, Seymourpowell, to form a company and do just this.

In February 2011, they launched Handsome, to reflect the fact its product designs would be both stylish and pleasing on the eye.

In September 2013, Handsome launched the bac< range of back care products, which are now being used in over 50 countries around the world.

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